Do you remember walking down the aisles of your music store and just skimming over the thousands and thousands of CDs? What made you suddenly stop and spontaneously pick up a CD? What’s the first thing that sparks your curiosity? Is it the content or the appeal? While most would argue, it should be about the music. It was the artwork that captured your attention. As much as we would love to believe it’s the inside that matters; lets face it, image is important. This is not, by all means, to discredit the music. The content is relevant in that; the music keeps the fans loyal and coming back for more. But if the customer just walked by your CD and never picks it up, the potential fan is gone.
A great idea is to picture yourself in the customers position. Look at the mock up of your amazon packaging design and think if that design will relate to your brand, If that design would catch your attention and if it will stand out to you when considering the other products in its category. If your answer is no, you should re-evaluate your design until your answers will be more positive.
The artwork. The artwork of the DVD packaging should be designed in such a way that it would ENTICE and INTRIGUE a regular buyer. And the DVD packaging should not simply intrigue him on a first level. It should intrigue him so much that he has no other choice but to pick up the DVD, examine the artwork closer, and read the synopsis at the back. The DVD packaging should be able to do this in order for it to become effective.
Sometimes you can have very standard packaging, but stand out from the crowd by just adding a little twist to it. Amys Kitchen has done just that with their line of pasta sauces. It is a standard size jar with a standard color label that really blends in with all the other pasta sauce offerings. What sets them apart is the paper and gold bow over the lid of the jar. It looks like the way your grandmother would package it, and you cant go down the aisle of pasta sauces without noticing it.
In most recent times, packaging has become very interesting and competitive. Some companies are increasingly spending more money on their way of packaging products. They’re custom tailoring the shapes, making designs really pop and also catering their design to both the young and the old.
They should not have to read all the label to know what the product is. Essay Writing brand or company’s name should be up very. There are a few things that needed to be in packs. Like nutrition labels and list of ingredients. Warnings must be written on the packaging. Essay Writing one thing that can be harmful to a person if they ingest it should also be clearly written. It should also be many of these things that remain out of reach of children. Most people do not want to have a cleaner with packaging that makes it look like a sweet drink. A design agency will create designs that stand out from other brands. Essay Writing even if they do.
Graphic designers have the artistic expertise to creative eye-catching designs. You’ve taken you time to perfect your music, and your cover art is the first thing people see. Don’t chance it with an amateurish design. A professional graphic designer can give your CD cover the wow factor it needs to grab hold of your audience. CD cover art should attract customers’ attention, capture their interest and finally, sell your CD.